Starting Your Own Online Business – 3 Assets You Must Build And Focus On To Be Successful Online | Online Business

When you are starting your own online business, you will hear about all the many free platforms that exist on the internet. Your friends might give you advice when they hear that you want to get a website up, and recommend the latest popular free platform they’ve heard about. There are numerous options to choose from when you’re thinking of making money working online. If all those choices are causing you to feel overwhelmed, then here are three assets you must focus on building if you want to be a success online.The very first asset you must build with a strong foundation is your own self-hosted WordPress blog. I know there are many free websites you could get set up very quickly and be open for business in a short space of time. So why should you not use these platforms for your website?The answer lies in the fact that they are free sites. Starting your own online business on one of these free platforms is rather like renting your house and not buying it. Let’s say you rent a house and then do it up a bit by giving it a new coat of paint and maybe improving the garden with a water feature. Then, when you are done paying a bit out of your own pocket to improve your rented home, the landlord comes round and says sorry but he’s having to sell the property. As the house is not yours, there not a great deal you can do about it. The landlord is selling and you are out of there!Setting up an internet business on a free site is much the same as doing improvements to a rented home. That is why it is better to invest a little in purchasing your own domain name and then installing WordPress on your own hosted site using a reputable hosting provider.The next asset you want to spend time in building up is your online mailing list and using a reliable auto responder service. Wherever you can install opt in forms that will capture the contact details of your web visitors. This means that you can then market to that list of prospects over and over again. Our web visitors are much like trampoline users when they visit our sites, they bounce in and bounce off quite quickly. However, if you have managed to capture their details during the brief time they were there, then you can promote to them again and again through your online mailing list messages.The last, but not the least, important asset you’ll need to build is an impeccable reputation for providing value and service. What this means in the online business scenario is to build up a reputation for providing very good content that your community online wants and needs. Online marketers talk about using copy writing techniques and tricks to lure buyers into making a purchase, when just providing really good valuable content that’s right for your target audience will do the job equally as well.So, when you add together a self-hosted website, an online mailing list supported with a reliable auto responder service together with blog content that gives good information that is needed by your target audience, you have the beginnings of a strong foundation upon which to build your online business.

Online Games – Can We Make Money Playing Them?

When we refer to online games we are normally referring to video type games that we play on a computer via the internet. Some video games are played over the internet using mobile phones and video consoles, but generally speaking online games means computer games that need an internet connection to be played. Simple text-based multiplayer games were the first of these types of games as internet connections were slow and expensive when these games were first introduced in the 1980s. Gradually these games became popular in the 1990s, with today’s online games featuring virtual communities, realistic graphics and multiplayer games where people can even play one to one or in knock out tournaments for cash prizes. We all know that the internet is the fastest growing market place in the history of the world but did you know that there is an online games sector that is growing 4 times faster than the internet overall! Yes! and it’s the “Online Skill Games” market.There are many styles of Online GamesSome of the different types of online games that exist:1. Real time strategy games: This type of game is all about strategy where, for your army to fight successfully against the other internet players you need to develop a game plan by building lots of resources2. First person shooter: Here the players compete with each other one to one. In most first-person type games, the online game allows the death match or arena style of play. In this style of game play the view you see is the one seen from your character’s eyes.3. Massively Multiplayer Online Role Playing Games (MMORPG): In this type of game each person has to keep trying to reach the next highest level until he has reached the top one written for that game and these online games can have, simultaneously, thousands of players from every part of the globe, playing in a giant virtual world interacting against or with each other. Gamers can keep playing these types of games for months or even years!4. Browser type games: These are pastime games that are quick, simple and small that are played in your browser. The popular Java and Shockwave technologies are used to develop these games.5. Online skill games: An online skill based game is a web game played in tournament format or one to one. Each player pays a cash entry fee to play with a cash or merchandise prize going to the winner or winners. The outcome of each competition is based on the player’s ability and performance not luck.How Do Online Game Companies Make MoneyAll games today, are playable online. How do we make money? This is the question that companies making the online games have to ask themselves. The majority of companies make single-player games that are played at home and in this the player has to beat the artificial intelligence of the enemy. Today these games normally include an online multiplayer version which can be played against or with other Internet players. By selling their game DVD/CDs is how these companies earn their profit e.g. Warcraft 3 and Counter Strike. Advertising and promotions is how browser game companies make their money. MMORPG companies generally charge their players a monthly fee and continue to add content by programming new scenarios etc in their games e.g. Everquest 2 and World of Warcraft. Some don’t, but survive because their DVD/CD sales are high e.g. Guild Wars.What is the future of online games?Soon there will be a new entry into the online skill games market. According to their Free Online Games Market Report they will be the first company with their new online skill games platform, to launch a business that encapsulates three of the newest phenomena on the internet today. Online Games Entertainment, Social Networking using web 2.0 and a new way of marketing which has been described as Social Marketing 2.0. One of the core differences with this new platform over the conventional models is that we the players can if we want share in the profits while we play our games. With the market today (2007) worth approximately $5.2 billion USD and predicted to rise in the next 3 years to over $13 billion USD that’s $412 per second and with social networking sites already reaching 45% of web users and the 4 major Instant Messengers having more than 400 million users between them this potentially could be a whole lot of money.

Give Your Web Site Visitors the Right Impression

An effective Web design will have all features required to communicate the essence of the Web site to a user. How can a Web create the right impression about a business or a company? Let us discuss the role of a Web site designer in making the Web development a successful medium to interact with the users.The appearance of a portal plays a crucial role in creating the first impression among users. The Web design has to be visually appealing. The layout and the contents should merge with each other creating a perfect blend. The use of graphics and multimedia should be limited. While the multimedia and graphics create better visual impact, they harm the portal in a number of ways. Adding more multimedia contents, instead of text content, reduces the visibility of the Web through search engines, and thereby reduces its page rank. Since the graphics files consume more bandwidth, they result in increased download time. A typical user cannot always afford to wait till all graphics and multimedia contents get loaded on their browser.Creating impression through Web design requires specific skills to address the issues pertaining to it. An ideal Web design will focus more on the usability aspects of the Web Design rather than their appearance. The Web Site should have a user-centric design, meaning it should have features which the end-users prefer to have in the portal.Having a good navigation is one of them. When a user enters the home page of the Web site, he/she should be able to get a clear view of the entire Web from the home page itself. A home page design, therefore, is the most important and the most difficult. An ideal Web will have a home page with all important links and easy-to-use interface.Usability, to an extent, is synonymous with accessibility. There are several ways to improve the accessibility of your portal. Different Web technologies are available to increase the speed and performance of each application in a Web. By using the advanced technologies, you can create a good impression about your business as well. It is important to use the updated and secure software in your Web site. Also, make sure that the Web Development is hosted in a secure server so that it does not create security concerns to the company as well as the end-users.